American Marketing Group, Parent Company of TRAVELSAVERS and NEST, Celebrates 50th Anniversary at Travel Market 2022
Stronger, Bolder, Brighter
LAS VEGAS, NV (October 28, 2022): More than 800 attendees convened at Resorts World Las Vegas for the American Marketing Group’s (AMG) Travel Market 2022 conference from October 27-30th. Stronger, Bolder, Brighter was the theme, which could not have been more apropos living in the post-Covid environment. Affiliates from the U.S. and Canada, preferred suppliers and AMG staff took advantage of all the opportunities for learning, networking, brainstorming, planning and celebrating.
“There is so much to celebrate with our 50th anniversary but it goes beyond that,” said Nicole Mazza, Chief Marketing Officer. “Together with our advisors and partners, we’ve accomplished so much over the years. Our philosophy is firmly anchored by our family culture – the foundation comprised of the shared values, competencies and the spirit of our team. What Rick Mazza started 50 years ago serving the travel agency community has continued to grow thanks to innovation, creativity, service, technology and our people, which has contributed to our success and will pilot us for the next 50 years.”
Education, Inspiration, Networking and Celebrating
The conference started with a full day of interactive workshops for the advisors to learn more about how to enhance their businesses through AMG products and services to ensure that they are fully engaged in all the tools available. Over 100 preferred supplier companies educated advisors during the trade show event, including many individual hotel partners. The supplier learning continued with hands on emersion sessions where advisors got to sample and enjoy unique experiences, always a favorite session at AMG events. Journalist and media personality Jesse Brown opened the keynote with his view on a better way to work and David Manning motivated us “to get out of our heads.” Informative panels included top executives from trade associations as well as preferred partners who shared their insights and prognosis for the future. The event ended at the Gala Awards dinner recognizing both advisors and partners.
Future is Bright – Growth of Network and Future Trends
Despite world events and economic uncertainty, travel sentiment is strong pointing to a brighter future. AMG affiliates of TRAVELSAVERS US and Canada, and NEST have brought in new agencies representing $480 million in preferred supplier sales to date this year with many others in for consideration. New preferred partners were announced adding to an already robust portfolio (Note to Journalists: see separate press release).
Projections are robust for all travel types with year-over-year growth for Insurance at 63%, hotel revenue at 40% and room nights at 24%, cruise sales at 29%, land at 24%, cruise group sales at 15% and suite sales are also on the rise. Land travel has seen the largest increase with Europe and domestic destinations trending the highest with 50%+ growth.
“We thank all of our preferred partners, many of whom have been with us from the start, for their support, partnership and friendship. As evidenced by our optimistic forward trend, our affiliates continue to support them appreciating their exclusive offers, compensation and level of service,” said Mazza.
The staff has also grown with several key appointments. In Canada, Jane Clementino joins as TRAVELSAVERS Canada Senior Vice President and General Manager, Marylene Lupien as Director Business Development plus Monique Lalonde, Director Strategic Partnership in Canada. U.S. new hires include Kelly Koehler, Business Analyst for NEST, Maureen Bourcy, Business Analyst for NEST Plus, and Mary Kaye Zanatta, Supplier Relations Director.
“The vibe at Travel Market was one of great optimism as we celebrated the resiliency of this great industry. Together with our preferred partners, advisors and team, we toasted to our great accomplishments together over the past 52 years and are excited for the bright future ahead,” declared Kathryn Mazza-Burney, Chief Sales Officer.
About American Marketing Group, Inc.
Established more than 52 years ago, the American Marketing Group, Inc. (AMG), is the parent company of 19 travel brands, including TRAVELSAVERS, NEST, and The Affluent Traveler Collection. The international travel marketing organization services the travel trade with dedicated sales support, innovative technology, networking opportunities, strong suppler partnership and award-winning marketing. With more than 25,000 advisors generating $20 billion in revenue, they focus on helping advisors achieve greater success financially, professionally and personally by championing solutions to support the advisor community and meet challenges in today’s market.
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