A new survey from American Marketing Group reveals travel agencies are struggling to find and hire qualified advisors. The survey shows that most agencies affiliated with American Marketing Group networks are considering hiring advisors in the next year but are worried they won’t be able to find the right candidates.
Press Releases
New TRAVELSAVERS Affiliates Grow Preferred Partner Sales by $78 Million
As consumer demand for travel experiences and advisors rises, TRAVELSAVERS is seeing an influx of established agencies across the U.S. choosing to affiliate with the network. TRAVELSAVERS has added 17 affiliates this year with $78.2 million in preferred partner sales.
American Marketing Group is introducing technology, including a customized AI solution, and marketing initiatives to continue driving sales growth for its affiliated advisors.
Agencies affiliated with American Marketing Group networks report their greatest challenges today are combating the competition posed by suppliers who accept direct bookings from consumers as well as online travel agencies.
TRAVELSAVERS Becomes First Consortium to Introduce Online Marketing Store to Drive Hotel Bookings
TRAVELSAVERS is launching an innovative Marketing Store to drive more corporate and blended travel bookings to hotels within its Preferred Hotel Program.
As part of its strong commitment to advisor education and training, American Marketing Group has expanded its professional development team to deliver the benefits of its exclusive programs to a wider audience.
TRAVELSAVERS Hotel Division is launching Extended Stays by TRAVELSAVERS, a marketing program to offer additional prominence for long-stay properties in the network’s Preferred Hotel Program.
Global luxury travel brand Abercrombie & Kent has been accepted into the OnLocation Program to provide unique encounters to clients of agencies affiliated with TRAVELSAVERS, NEST and The Affluent Traveler Collection.
American Marketing Group Expands Business Development Team to Ride Strong Wave of Growth
Travel industry leader American Marketing Group has expanded its business development team to service the growing demand from agencies looking to affiliate with its TRAVELSAVERS and NEST networks.
AMG has added a series of educational events to its robust advisor development offerings, providing its consultants with another way to build product knowledge and supplier connections.
To alleviate the advisor shortage, agencies are prioritizing recruitment and onboarding. A survey of TRAVELSAVERS and NEST advisors sheds light on what agencies are looking for and how they train new arrivals.
Most agencies affiliated with American Marketing Group networks are considering hiring advisors in the next year but are not confident they can find the right candidates.
Wave Season Sales Increase for American Marketing Group Agencies
As 2024’s wave season draws to a close, the networks of leading travel company American Marketing Group report double-digit cruise sales increases from last year across every category.
As high season for romance travel fast approaches, the advisors of Distinctive Destination Weddings are suggesting more affordable and less busy alternatives to frequently visited locales.
American Marketing Group Advisors Forecast Prosperous Year Ahead for Travel Sales Despite Challenges
Buoyed by a strong return to travel in 2023, the advisors of American Marketing Group’s affiliated agencies expect a profitable year ahead.
Top-Selling Advisors Experience Emerging Travel Trends During TRAVELSAVERS Elite Retreat
With Eastern Europe, river cruising and authentic travel trending strongly for 2024, TRAVELSAVERS’s top 50 advisors experienced it all during their recent Elite Retreat.
Motivated by crossing items off their to-do lists, travelers will roam the world in 2024, prioritizing authentic, customized experiences in off-the-beaten-path locales, according to an AMG advisor survey.
TRAVELSAVERS Expands Business Development Team to Further Drive Western Growth
Industry marketing leader TRAVELSAVERS is expanding its business and agency development team due to heightened demand from agencies seeking affiliation with the network. Stephanie Copeland has joined TRAVELSAVERS as business development director for the Western region of the U.S.
tripXpress Celebrates 10 Years of Advances to Make Travel Advisor Booking More Efficient
From its origin in 2013 as a basic hotel booking engine to today’s full-service itinerary builder, tripXpress has evolved over the decade to become an invaluable time-saving platform for advisors affiliated with TRAVELSAVERS, NEST and The Affluent Traveler Collection.
In a first for North American consortia, American Marketing Group is compensating for emissions from its events with help from award-winning environmental organization Trees4Travel.
Advisors with TRAVELSAVERS, NEST and The Affluent Traveler Collection can now offer clients more authentic, immersive experiences worldwide through the revamped OnLocation program.
Summer Travelers Seizing the Day Despite High Prices
Travelers weary of delaying travel are taking to the skies, seas, rivers and roads this summer in spite of stubbornly high prices, determined to make up for lost time after more than three years of COVID-related restraint.
TRAVELSAVERS Projects Soaring Travel Future Buoyed by Emerging Trends
As travel approaches a return to pre-pandemic levels, TRAVELSAVERS forecasts double- and triple-digit sales growth, especially in premium and luxury segments.
Congratulations to AMG Award Recipients
Congratulations to our top agency affiliates and outstanding partners honored at our Gala Dinner at Travel Market 2022.
American Marketing Group Raises $50,000 for Autism Speaks
At its Travel Market 2022 conference, American Marketing Group raised more than $50,000 for Autism Speaks.
Multi-Channel Marketing Strategy Yields Strong Results Engaging Consumers
The breadth of the American Marketing Group’s marketing products has delivered strong results for its agencies and preferred partners, increasing sales and profitability both with repeat travel and finding new clients.
American Marketing Group Announces New Preferred Supplier Partnerships
At the global Travel Market 2022 conference in Las Vegas, NV, American Marketing Group announced several new preferred supplier partnerships for its travel brands TRAVELSAVERS, NEST and The Affluent Traveler Collection.
American Marketing Group Announces Dynamic Real Time Customer Segmentation for OnlineXpress
American Marketing Group has launched a new digital segmentation product enabling suppliers and advisors to better target clients for marketing and potential sales.
American Marketing Group Announces New Supplier Partnerships
At the global Travel Market 2022 conference in Las Vegas, AMG announced several new supplier partnerships for its brands TRAVELSAVERS, NEST and The Affluent Traveler Collection.
American Marketing Group Announces Crypto Currency Payment Platform for Agency Affiliates
At the recent Travel Market 2022 conference at Resorts World Las Vegas, the American Marketing Group revealed their newest payment platform featuring crypto currency acceptance and processing.
More than 800 attendees convened at Resorts World Las Vegas for the American Marketing Group’s (AMG) Travel Market 2022 conference from October 27-30th.
Advisor Education is a Key Focus of AMG Sales Strategy
KORE is AMG’s comprehensive training program designed to educate new talent to the industry, train them and set them on the path to become successful travel advisors.
New Executive Appointed for TRAVELSAVERS Canada
TRAVELSAVERS Canada is pleased to announce the appointment of Jane Clementino as Senior Vice President and General Manager Canada effective September 6th. Clementino will oversee business development, sales, and the day-to-day operations of TRAVELSAVERS’ Canadian team in addition to managing strategic partnership duties.
American Marketing Group Top-Producing Members Cruise Eastern Med on Regal Princess
TRAVELSAVERS and NEST hosted their top-producing agencies at their Elite Retreat on the Regal Princess, which sailed August 6-13th in the Greek Isles and Italy.
AMG Hosts Romance Travel Experience on Majestic Princess
American Marketing Group, parent company of TRAVELSAVERS and NEST, organized a Romance Travel Experience, partnering with Princess Cruises for a 7-day sailing from Los Angeles to the Mexican Riviera.
KORE, a New-to-Industry Training Program, Launched at Travel & Adventure Show
American Marketing Group, parent company of TRAVELSAVERS and NEST, launched KORE, a new comprehensive training program, at the Travel & Adventure Show in New York City.
American Marketing Group Launches Enhanced Social Media Platform
AMG, parent company of TRAVELSAVERS, NEST and The Affluent Travel Collection, has launched an enhanced digital platform that delivers social media content for affiliate agencies called Social Connect.
American Marketing Group, parent company of TRAVELSAVERS and NEST, today announced the creation of a new comprehensive training program targeted to those new to the industry who are looking for the accreditation to start them on the path to become a successful travel advisor.
Demonstrable leadership, longstanding relationships and the power of empathy are the qualities successful agency owners need in the New Year, according to presentations at this year’s Owner Focus Meeting.
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Media Coverage
How AMG’s Two Top Sellers of Travel Plotted Unique Paths to Success
If ever there were two more different paths to success, they are those chosen by the top-selling advisors who won awards at American Marketing Group’s annual conference this year. One is a man and one is a woman, one is a home-based NEST advisor and one is a brick-and mortar TravelSavers advisor, one is so far outside that he doesn’t even know there’s a box while the other is a more traditional travel advisor.
American Marketing Group agency networks now accept crypto for payment
American Marketing Group (AMG) said its travel agency networks -- Travelsavers, Network of Entrepreneurs Selling Travel and the Affluent Traveler Collection -- have become the first to accept cryptocurrency as a form of payment.
Headquarter Happenings: AMG Celebrates Member Growth, New AI Program
American Marketing Group (AMG), the parent company of TRAVELSAVERS, NEST, the Affluent Traveler Collection, and more, was scheduled to hold its Travel Market conference late last month in Marco Island, Fla.
How New TravelSavers Affiliates Have Grown Sales by $78 Million
As consumer demand for travel experiences and advisors rises, TravelSavers is seeing an influx of established agencies across the U.S. choosing to affiliate with the network. TravelSavers has added 17 affiliates this year with $78.2 million in preferred partner sales.
AMG Unveils Initiatives to Fuel Travel Agency Sales
American Marketing Group (AMG) has announced that it is introducing new technology, including a customized AI solution, and marketing initiatives to continue driving sales growth for its affiliated advisors.
A recent survey of travel agency owners and managers has revealed that competition from supplier direct bookings and online travel agencies (OTAs) are the most significant challenges facing travel advisors today.
The Affluent Traveler Collection Celebrates Growth in Agencies
With demand for both luxury travel experiences and travel advisors rising, invitation-only luxury marketing group The Affluent Traveler Collection has accepted new high-quality agencies and prestigious partners to stay ahead of the preferences of upscale consumers.
In a bold stride to strengthen its dedication to advisor education and training, American Marketing Group (AMG) has grown its professional development team, focusing on delivering the exclusive benefits of its innovative programs to a broader audience.
Travelsavers Hotel Division Adds Extended Stay Solution
Travelsavers Hotel Division, a travel services and distribution provider, is launching Extended Stays by Travelsavers, a marketing program aimed at offering additional prominence for long stay properties in the network’s preferred hotel program.
American Marketing Group Expands Business Development Team
American Marketing Group (AMG) has expanded its business development team to service the growing demand from agencies looking to affiliate with its TravelSavers and Nest networks.
As today’s travelers seek out personalized experiences wherever they venture, travel industry leader American Marketing Group is expanding its OnLocation Program to stay ahead of that demand.
Diving Into the Importance—and Inconsistencies—in New Advisor Training
TravelSavers and Nest advisors were surveyed to shed some light on the qualities they are looking for in recruits and how they train them.
Do you have clients who are a good fit for premium or luxury cruise lines? Try selling them on a trip to Asia or South America. That's where Travelsavers and NEST are seeing big bumps, according to a report out just as Wave season ends.
Travel sellers assess strategies for surviving supplier shutdowns
The shuttering of two suppliers last month has served as a wake-up call to the travel advisor community that no matter how sound a company may seem, due diligence is required.
Distinctive Destination Weddings Reveals Top "Destination Dupes" for Romantic Travel Season
With Valentine's Day and wedding season approaching, Distinctive Destination Weddings advisors offer suggestions for more affordable and less busy travel alternatives.
Buoyed by a strong return to travel in 2023, American Marketing Group agencies expect a profitable year ahead.
Travel Agent Central - December 01, 2023
TRAVELSAVERS Expands Business Development Team to Further Drive Western Growth (Article)
TravelSavers is expanding its business and agency development team due to heightened demand from agencies seeking affiliation with the network. Stephanie Copeland has joined TravelSavers in the newly created position of business development director for the Western region of the U.S.
TravelAge West - December 07, 2023
Survey: Demand is High for Europe, Bucket-List Trips, Multigen Travel and More in 2024
The results of a new travel advisor survey from American Marketing Group provide a look at some of the most in-demand destinations for 2024 and other expected travel trends.
tripXpress Celebrates 10 Years of Advances to Make Travel Advisor Booking More Efficient (Article)
From its origin in 2013 as a hotel booking engine to today's itinerary builder, tripXporess has evolved over the last 10 years to become an invaluable platform.
AI Is Not a Tool for Travel Advisors Yet, But Many Believe It Could Impact Their Career
Despite all the media attention related to artificial intelligence (AI), the new technology has meant very little to travel advisors’ businesses so far.
Why you should treat AI like an intern
If you're using generative artificial intelligence (AI) for your business, treat it like an intern. That's from Christine Vincent of Travelsavers and NEST, who was a guest on the Trade Secrets podcast.
American Marketing Group Partners With Trees4Travel
Touted as a first for North American consortia, travel marketing company American Marketing Group is compensating for the emissions created by its events through partnering with environmental organization Trees4Travel.
How do I use generative AI to improve my travel agency's workflow?
In this episode of Trade Secrets, hosts Jamie Biesiada and Emma Weissmann are joined by Christine Vincent, business technology manager for Travelsavers and NEST. They discuss how generative AI is changing the travel industry, and delve into how travel advisors can use it to improve their workflows.
The Thing About Artificial Intelligence: Column
Programs like ChatGPT or Copy.ai can assist you in myriad ways. Christine Vincent, business technology manager at TRAVELSAVERS, suggested using AI to create social media or blog posts, as well as a way to write email marketing.
KORE launches marketing campaign to reach and recruit travel advisors (Article)
As travel agencies struggle to enlist and train advisors to fill a critical shortage, American Marketing Group’s KORE education program is unveiling a campaign to attract talent to the industry.
AMG Relaunches Expanded OnLocation Program to Offer Clients Rare, Personalized Experiences Worldwide
Advisors with TRAVELSAVERS, NEST and The Affluent Traveler Collection are now able to offer their clients more authentic, immersive experiences in destinations around the globe with the relaunch of the OnLocation program.
TravelSavers: Luxury Sales Outpacing 2022 by 32 Percent
TravelSavers is forecasting double- and even triple-digit sales growth across its business, especially in premium and luxury, at its “Owners’ Retreat” conference in Montreal (April 27-29).
Insider Video: What American Marketing Group Has Planned for Its Travel Agency Groups (Video)
Nicole Mazza, chief marketing officer, and Kathryn Mazza-Burney, executive vice president of sales and service, for TRAVELSAVERS, NEST and The Affluent Traveler talk about the new programs and services they now offer to members.
TRAVELSAVERS and NEST Parent AMG Marks 50 Years While Looking Toward Future
It’s been 52 years since Rick Mazza started American Marketing Group, the New York-based travel industry group that has since grown to include 19 different brands that serve all corners of the travel trade.
Insider Interview: A Talk With American Marketing Group Founder Rick Mazza
Insider Travel Report caught up with Rick Mazza, founder, president and CEO of American Marketing Group at AMG’s 50th anniversary, celebrating the company’s 19 travel brands, including TravelSavers, NEST and the Affluent Traveler Collection. We asked him to reflect on his life in the travel industry and his AMG organization over the past half-century.
American Marketing Group Announces New Digital Tool (Article)
American Marketing Group has announced the launch of a new digital segmentation product enabling suppliers and advisors to better target clients for marketing and potential sales.
AMG to enable travel agencies to accept cryptocurrency as payment (Article)
American Marketing Group will soon enable agencies to accept and process cryptocurrency via its proprietary booking platform, TripXpress.
AMG Celebrates 50th Anniversary, Announces Cryptocurrency Payment and More (Article)
American Marketing Group, the parent company of 19 brands including TRAVELSAVERS, Kore, NEST and The Affluent Traveler Collection, celebrated its 50th anniversary with several big announcements at its Travel Market 2022 conference.
AMG Marks 50 Years with New Innovation, Growth, Optimism for Future
With an audience of more than 800 affiliates and partners at Travel Market 2022, its 50th anniversary celebration, American Marketing Group lived up to the conference’s theme of Stronger, Bolder, Brighter by announcing a number of innovations.
American Marketing Group Appoints New Supplier Relations Director (Article)
Travel industry veteran Mary Kaye Zanatta has joined American Marketing Group as Supplier Relations Director to oversee growth of the company’s portfolio of OnLocation partners.
TRAVELSAVERS Adds Jane Clementino as Senior Vice President and GM for Canada
TRAVELSAVERS on Tuesday announced that Jane Clementino, a former WestJet and WestJet Vacations global sales director, has come aboard as its new senior vice president and general manager for Canada.
American Marketing Group Top Producing Members Cruise Eastern Med on Regal Princess (Article)
TRAVELSAVERS and NEST, brands of the American Marketing Group, just returned from hosting their top producing agencies at their Elite Retreat on the Regal Princess, which sailed August 6-13th in the Greek Isles and Italy.
American Marketing Group Hosts Romance Travel Experience on Majestic Princess
American Marketing Group, the parent company of TRAVELSAVERS and NEST, organized a Romance Travel Experience partnering with Princess Cruises for a 7-day sailing on the Majestic Princess from Los Angeles to the Mexican Riviera.
American Marketing Group rolls out curriculum for new travel advisors (Article)
American Marketing Group has officially launched Kore, a training program designed for new travel advisors.
TRAVELSAVERS and NEST Parent AMG Launches New-to-Industry Training Program Called Kore
American Marketing Group, the parent company of TRAVELSAVERS, NEST, and more, has officially launched its new-to-industry travel industry training program called KORE.
American Marketing Group updates social media product (Article)
American Marketing Group has enhanced its social media content platform for travel advisors, Social Connect, making it easier to use and giving it a more modern look.
New Travel Advisor Training Program Aims to Educate Beginner Agents (Article)
American Marketing Group has created a comprehensive course to help new travel professionals earn accreditation and begin their path to becoming a successful advisor.
TravelSavers Gives Agency Owners Preview of New Training, Marketing, Business Outlook
Agency owners from TravelSavers’ U.S. affiliates and preferred partners assembled in Cancun, Oct. 2-5, 2021 for the Owners FOCUS Retreat network to strategize on creative solutions for agency growth.
TRAVELSAVERS Owners Convene for Focus Retreat
Travel agency owners from TRAVELSAVERS U.S. affiliates and preferred partners assembled at the all-new Dreams Natura Resort and Spa in Cancun, Mexico from October 2-5, 2021, for the 2021 Owners FOCUS Retreat.
Hopeful news for travel's return, courtesy of Travelsavers
Pent-up demand for travel is reflected in the record number of leads Travelsavers has driven to member agencies in the last six months, the consortium said.
Lead Dash Helps Advisors Manage Record Cancellations
TRAVELSAVERS’ Lead Dash tech is helping travel advisors keep track of massive cancellations and pending credits to rebook in the wake of COVID-19.
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We can't say enough about TRAVELSAVERS. Over the last year the support that TRAVELSAVERS has provided us with has been nothing short of amazing. Attending the owners retreat in Atlanta with Steve and team jump started our year. That momentum continued with the support of our business analyst Sarah-Jane and attending the ATC and travel show events in Boca Raton in June. Some of the tools that TRAVELSAVERS has offered us such as a new website and easytix have helped grow our business.
Owners, Distant Travel
